In today’s digitally-driven world, social media has become the go-to platform for beauty enthusiasts looking for inspiration, tips, and product recommendations. From makeup tutorials to skincare routines, there is no shortage of beauty influencers sharing their expertise and passion for all things beauty on social media. But with the sheer number of influencers out there, it can be overwhelming to find the right ones to follow. To help you navigate through the vast world of social media beauty gurus, we have compiled a list of the top beauty influencers to follow for all your beauty needs.
1. Huda Kattan (@hudabeauty)
With over 50 million followers on Instagram, Huda Kattan is one of the most influential beauty gurus in the world. The Dubai-based makeup artist turned beauty mogul has built a beauty empire with her makeup line, Huda Beauty, and has gained a massive following for her flawless makeup tutorials, product reviews, and beauty hacks. Whether you’re a makeup novice or a beauty expert, Huda’s social media platforms are a wealth of knowledge for all things beauty.
2. Desi Perkins (@desiperkins)
Desi Perkins is a beauty vlogger and makeup artist known for her stunning makeup looks and infectious personality. With over 4 million followers on Instagram and YouTube, Desi has built a loyal fan base with her easy-to-follow tutorials, product recommendations, and behind-the-scenes glimpses into her glamorous life. Whether you’re looking for everyday makeup inspiration or dramatic glam looks, Desi is your go-to beauty influencer.
3. James Charles (@jamescharles)
James Charles is a beauty influencer and makeup artist who has made a name for himself in the beauty community with his artistic makeup looks and vibrant personality. With over 30 million followers on Instagram and YouTube, James has become a household name in the beauty industry and is known for his innovative makeup techniques, bold makeup looks, and collaborations with major beauty brands. If you’re looking to step outside of your comfort zone and experiment with your makeup, James Charles is the beauty influencer to follow.
4. Jackie Aina (@jackieaina)
Jackie Aina is a beauty influencer and makeup artist known for her outspoken opinions on diversity and inclusivity in the beauty industry. With over 3 million followers on Instagram and YouTube, Jackie has built a dedicated following for her informative product reviews, makeup tutorials, and advocacy for representation in the beauty community. Whether you’re looking for recommendations for products that cater to diverse skin tones or tips on how to achieve flawless makeup, Jackie Aina is a must-follow beauty influencer.
5. Nikkie de Jager (@nikkietutorials)
Nikkie de Jager, also known as NikkieTutorials, is a beauty influencer and makeup artist who has garnered a massive following for her creative makeup looks and engaging personality. With over 14 million followers on Instagram and YouTube, Nikkie is one of the most recognizable faces in the beauty community and is known for her bold and colorful makeup creations. Whether you’re a makeup enthusiast or a beauty novice, Nikkie’s social media platforms are a treasure trove of inspiration and creativity.
6. Patrick Ta (@patrickta)
Patrick Ta is a celebrity makeup artist and beauty influencer known for his signature glowy makeup looks and flawless complexion. With over 2 million followers on Instagram, Patrick has become a go-to makeup artist for celebrities and influencers alike, and is known for his expertise in creating luminous and radiant makeup looks. Whether you’re looking for tips on achieving the perfect dewy skin or recommendations for achieving the ultimate glow, Patrick Ta is the beauty influencer to follow.
7. Emily Weiss (@emilyweiss)
Emily Weiss is the founder and CEO of Glossier, a beauty brand known for its minimalist and skincare-focused products. With over 2 million followers on Instagram, Emily has become a leading figure in the beauty industry and is known for her innovative approach to beauty and skincare. Whether you’re looking for product recommendations, skincare tips, or behind-the-scenes glimpses into the beauty industry, Emily Weiss is the beauty influencer to follow.
With the rise of social media, beauty influencers have become a powerful force in the beauty industry, shaping trends, influencing consumer behavior, and providing a platform for creativity and self-expression. Whether you’re a makeup enthusiast or a beauty novice, following the right beauty influencers can provide you with a wealth of knowledge, inspiration, and guidance for all your beauty needs. So, if you’re looking to up your beauty game and stay up-to-date on the latest trends and products, be sure to follow these top beauty influencers on social media for all your beauty needs.